Every good idea is always so much more than just an idea. It’s a business which needs a planning, sales, marketing, specifications, strategies, software, hardware and so much more. All of these need funding and, new businesses especially, need an injection of startup capital.
Whether you new idea and businesses needs a small amount of startup cash, or seed capital to begin to scale, we exist to help you raise the money you need.
This is one of the most important assets when raising investment. Capturing an overview of everything from the problem you’re solving, what your solution is, the team involved, how you’ll make money and more.
Also known as a Lean Canvas, this is the starting point for the entire process. This allows us through a workshop process to rapidly capture the essence of your new idea and business.
An important and often overlooked part of starting a business. Capturing a clear vision of where you’re going and what is important to you, ensures you stay on track.
This is a clear and concise view of what you are going to achieve and when. Getting this right is crucial when pitching to investors as well as keeping your team focused.
A good business plan stands out a mile compared to a poor one. This is where you capture the detail which certain investors will absolutely need to see. It is also a working document you will keep up to date along the way.
Every business sells and having an idea of what your sales process looks like upfront simply makes sense. It will demonstrate to investors you have thought about how you will sell your product or service even before you’re started.
Raising investment takes time. You’re going to meet a lot of people and need to track your progress. There are some great tools to help keep everything neat, tidy, and tracked.
This is crucial to demonstrate you have thought through what your sales could look like, and created a model based on sound assumptions. The model and forecast go hand in hand, and both later feed into a cashflow forecast.
This is always a tricky one, especially when you’re pre-start. However, it is always possible to create a good cashflow forecast based on sound assumptions.
Preparing all the right docs is one thing, preparing mentally is another. This is more advice lead based on real experience of raising investment.
The process of raising investment is rarely a quick process, it typically will take a minimum of 4 months. When you’ve completed your first round, the process doesn’t stop as you’ll need to have one eye on the next round too. This is ongoing support to help keep you on track.
Especially important if you’re creating a digital solution. This is the blueprint for your new product. We map out functional goals, features, annotated wireframes, user journeys, creative screens and more.
There are various versions of a demo. Having something to show a potential investor really helps bring an idea to life. It gives an understanding of how the finished product will actually work.
A Minimum Viable Product is essentially the first most basic version of your service or product that can be launched. The further along you can get with an MVP the better as it demonstrates a tremendous amount of progress towards being up and running.
It can be good to test your ideas even before launching. Focus groups can happen at any stage, including when you have a Pitch Deck, a Demo, or a live MVP. A room full of potential users or customers providing real-time feedback is incredibly revealing.
This needs to include everything from customer personas, routes to customers, facts and figures on the market and a tactical plan showing what will be done and when.
This one is rare, but as we go through all of the above with you, we get to know your business almost as well as you. On the odd occasion if beneficial we can come to investor meetings with you to help “pitch”.
Another rarity, but we do have a strong investor network. We can connect you with investor groups and occasionally to specific investors.